
This journey began as a singular client Canva logo and became a refreshed, developed brand presence for a local storytelling, music, artisan, and vendor festival. Bold colors, playful typeface, and stylized imagery with regionally iconic characteristic appeal to deliver strong brand recognition for an annual event.
LOGO REFRESH | BRAND IDENTITY DESIGN | WEBSITE DESIGN








Legends Fest was an unrestricted web development project that leveraged logo variations and the vibrant, energetic essence typical of a music festival and band poster aesthetic. Regional elements were successfully integrated to highlight the allure of the natural landscape. The design featured stylized illustrations paired with dynamic band presentations and engaging activities, all set against the breathtaking backdrop of our hills and coastline. The website was rendered in warm sunset hues contrasted with the dark blue of a sleepy ocean. Clear navigation facilitated seamless interaction for participants, merchant vendors, sponsors, and in-kind donors during the inaugural festival in our picturesque region.
